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What Does it Take to Have a Great Blog?

For two years now I have been asking myself these questions. We can do anything we want with our blogs but how do you make your blog stand out above all the rest? Are all the really great blogs the ones with the most followers and readers? How can you turn your blog from average to wow!? This article will answer all those questions.

Over the past couple of years I have seen new bloggers appear. I helped them promote themselves by spotlighting them and watched them grow. Many of these blogs have twice as many followers as I do today, some even more than that. I spent a lot of time watching my statistics and I even set goals for myself. I decided I wanted x amount of followers by the end of the year, have x amount of unique visitors per day, etc. I even invested into a SEO firm to help with my blog’s traffic.

Today I am asking myself this question, was all the heartache, time and money well spent? The answer is no. I will explain why.

First of all if you stress about your statistics like I did you will be wasting valuable time. I used to visit sitemeter dozens of times per day. Now I limit my visits to that site once a week. I could have used that time to improve my content. I haven’t reached the goals that I set for myself but I am not going to give up, nor stress out about it.

Secondly, don’t compare your blog to other blogs. I can’t stand competition. But as a blogger we run into it all the time. The same blogs get contacted by the same advertisers. Think about the last review that you wrote. Now do a google blog search from the past week on that item. You might be surprised at how many bloggers are writing about the same thing you just did. Have you ever compared your blog to those blogs? I have done just that and it only made me stress out even more.

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Here’s another question to ponder. How many meme’s do you participate in during a given week? I have come across several blogs that are just a bunch of meme’s and nothing else. Is that what you want to read?

Now ask yourself this, how many giveaways do you host in a given week? I have also come across lots of blogs that only have giveaways and product reviews. Is that what you want to read?

I don’t participate in a lot of giveaways, although I know that they can be a lot of fun and it is a great way to get something for free. Healthy Moms does host giveaways but I want this blog to be much more than that.


When you sit down to write your next article ask yourself this, what do I want to read about today?

Content is more important than visitor count, comment count, subscribers and followers. You can spend hours and hours commenting on blogs in order to get comments and visits in return, or you can spend a couple of hours writing something worth reading and spend the rest of your day with your family or taking care of your house. It is all up to you.


From now on this online magazine is going to focus on our four main pillars, Parenting, Pregnancy, Health and Women’s Issues. We will still hold product reviews and giveaways but will only have two feature columns per week, Hooray for Giveaways on Mondays and Wordless Wednesdays.

Thank you for your support and don’t forget to take a look at our new network for moms.

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Cascia Talbert

Cascia Talbert is a devout Catholic, mother of five children, health and fitness enthusiast and positive parenting supporter. She is also the founder of the award winning online health, fitness, parenting and Christian faith magazine for moms, the Healthy Moms Magazine. She lives in the Chicago suburbs with her husband, five children and one spoiled cat. Her hobbies include gardening, country music, running, and playing her flute. Check out her first book, "Taking Care of your Family's Health and Well-being, Saints to Turn to and the Catholic Faith," available exclusively on Amazon.

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22 Comments

  1. blueviolet November 16, 2009

    Well said. It's all up to the individual blogger as to what they want to do. The bottom line is to do whatever makes you happy!

    Reading blogs makes me happy because I make connections and friendships and really get to know people when I visit them all the time. That's the best part of blogging for me.

  2. Catherine Morgan November 16, 2009

    This is a great post and I totally agree.

    I don't think you can judge a blog by its stats…

    I do a lot of searching for blogs to link to for my BlogHer posts, and I often find that many of the sites getting high rankings are just posting a few sentences with a picture or a link and calling it a post…and doing that several times a day. Clearly these bloggers are just looking for a lot of hits…But I'm not sure I would consider them great blogs.

    Well, that's just what I think.

  3. sunnymama November 16, 2009

    A very interesting post. I agree we should blog about what we want to…and I think you have a great blog! 🙂

  4. Samantha @ Mama Notes November 17, 2009

    I agree. Quality of post are #1. I think a good blog is a blog that has good content that is interesting/helpful/entertaining or whatever. A good blog needs lots of things, but it takes a while to get there!

  5. LT November 17, 2009

    Very nicely written! I love how you have explained your goals and how you intend to reach them! I wish you luck and will be staying tuned to see how it goes!
    Me, I'm the Meme blogger just like you talked about but am not yet sure where else I want to go with my blog! I am with blueviolet too, what ever makes you happy is best!

  6. Joy November 17, 2009

    Thanks for this great post … the exact words that I needed to read today!!!
    🙂

  7. dominique November 17, 2009

    Content is definitely more important then just having links on giveaways or memes. I too had been caught up with improving stats and getting more revenue via the blog but it hasn't been going that great in this current economy.

    I'm now trying to do a mix of light posts- meme's and some more indepth articles on my niches too.

  8. Sue November 17, 2009

    I do participate in memes, and have been doing more giveaways. I hope the rest of my blog people find interesting. I never check my stats. I check feedburner once in awhile to see what people are reading on my blog.

    Good post, thanks for the info.

  9. Anonymous November 17, 2009

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    Help, please. All recommend this program to effectively advertise on the Internet, this is the best program!

  10. GranolaMom4God November 17, 2009

    Well said, Casica! Real estate is all about location, location, location and blogging is content, content, content. Glad to be in partnership with you!

    Jodi

  11. Julie@Momspective November 17, 2009

    Well put. I just gave an interview that Mommy Reporter will be posting where I was talking about the same thing. As long as you love what you do, you will succeed!

  12. Dorothy November 17, 2009

    Wow, have you been reading my mind, I'm feeling much of the same this is a great post…

    Dorothy from grammology
    grammology.com

  13. Janice (5 Minutes for Mom) November 18, 2009

    I agree – content is what it is all about!

    We are restructuring 5m4m so we can get the focus back on our content!!! We can't wait for it to go live at the end of this year! 🙂

    And I LOVE me a great design and some great photography.

  14. Anonymous November 18, 2009

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    It is remarkable, very useful message

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  16. Coach Jenn November 18, 2009

    Great post Cascia. I often compare my blog and I'm always trying to improve it. But, I need to watch out for trying to be too perfect or getting caught up in the stats. It's about having fun and helping others.

  17. Amy November 20, 2009

    This is a great post, thank you for writing it. I'm new to blogging. I actually started as a pet project to use for learning to code. And yet it's sucked my free time away… I'm addicted to Twitter, I check my stats like a junkie and I don't know how to get any sort of balance! But I DO get tremendous satisfaction in comments from readers who are excited that they've learned something from my site.

    I'd love for an experienced blogger to take a look at my site and give feedback. It's only a few months old and I feel like I'm having to sort of define it as I go. Do I want to be defined by one thing – memes, giveaways, deals, etc.? Not really. My brain goes in too many different directions and I'd feel constrained I think. I write about frugal living and yet I love talking about a cool deal. Keeping focus is tough for me and I try to talk about products that have some sort of utility for me instead of being “cool stuff”. Ok rambling now but reading posts like this makes me nod a lot and wonder where this is going and what I want out of it. I don't think I even know yet.

    Thanks for the food for thought. Found you on Twittermoms! 🙂

  18. Christie - Childhood 101 November 20, 2009

    Your words are very true. Well written, regular content is definitely the way to move forward. Thank you for the reminder.

  19. Sueozana April 3, 2010

    Hi..
    I'm from Malaysia and this is my first visit to your blog. I found it very nice with interesting issues discussed/written by you which benefit the readers. I'm following your blog n hope to discover more in future.

    Have a nice day n may God bless U!

  20. Sapphire July 7, 2010

    I find this very useful. I used to try to get as many visits as possible and always be checking sitemeter but now I just concentrate on what I'm writing even if there is only me reading it!

  21. coupon chick February 28, 2011

    I LOVE LOVE LOVE this post! I am a new blogger (8 weeks) and while most of us hope like craze we will be one of the success stories I do think that you have to ask yourself “What is my motivation?” If you motivation is purely money then doubtful you'll do well but if your motivation is truly to encourage, inspire or help someone then good things will follow. At least that is what I am hoping!

    Have a fabulous day!

  22. Laura March 1, 2011

    I enjoyed reading your post today. Thank you for making me feel better. Lately I've been working my butt off to get this blog going. Since I am disabled with a spinal injury and have a daughter about to go to college I needed to do something that will eventually bring in some money. That was my main reason for starting a blog. Of course I wanted to do it on something I knew and felt I could give back with, but lately all I feel is over worked and depressed. I am neglecting my home and family, and keep asking myself for what? If I put in this much time at a job, I would of been promoted by now and making great money. lol I've yet to pay for any advertising, because I thought if I put the leg work and time in it would equal out to be the same as advertising, but I was wrong.
    I don't want to post the same thing everyone else is, but it can be hard in my type of field. I am going to work even harder at trying to keep it different. Thanks again, for writing this, it's nice to see I am not alone and it's kind of been like a boost. I really like your blog, too. We've been trying for the last few months in my home not to eat anything that comes out of a package or box unless it has whole natural ingredients in it. We've been doing good and we all feel much better.
    Good luck and stay true to yourself. 😉
    Laura

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